Multiple Choice
Which of the following is a difference between a market-oriented firm and a sales-oriented firm?
A) Unlike a market-oriented firm,a sales-oriented firm puts customers at the center of its business.
B) Unlike a market-oriented firm,a sales-oriented firm uses relationship-marketing strategies.
C) Unlike a market-oriented firm,a sales-oriented firm gives little emphasis to promotion activities.
D) Unlike a market-oriented firm,a sales-oriented firm targets its products at the average customer.
Correct Answer:
Verified
Correct Answer:
Verified
Q3: Discuss the elements needed to implement successful
Q4: The societal marketing orientation extends the marketing
Q5: Which of these statements is true about
Q7: A company that sets its goals and
Q8: Which of the following statements is true
Q10: Consumer's expectations of doing new things with
Q11: A market-oriented firm:<br>A)defines its mission in terms
Q13: Filmin Inc.has decided to increase the production
Q14: Relationship-management strategies depend on:<br>A)centralization.<br>B)employee empowerment.<br>C)deregulation.<br>D)greenwashing techniques.
Q38: A market-oriented organization targets its products at