Multiple Choice
Wesley Electronics Inc.manufactures electronic gadgets such as cell phones,computers,and laptops.To let people know about the products offered,the marketing managers of Wesley Electronics Inc.spend a great deal of money on advertising.They employed various methods of advertising such as print,television,and online advertising.Given this information,Wesley Electronics Inc.is in which step of market segmentation?
A) Selecting a market category for study
B) Designing and implementing marketing mixes
C) Profiling and analyzing market segments
D) Selecting the segmentation descriptors for a market
Correct Answer:
Verified
Correct Answer:
Verified
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