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    International Business Study Set 1
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    Exam 15: Licensing, Franchising, and Other Contractual Strategies
  5. Question
    Franchising Is an Advanced Form of Licensing in Which the Franchisor
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Franchising Is an Advanced Form of Licensing in Which the Franchisor

Question 34

Question 34

True/False

Franchising is an advanced form of licensing in which the franchisor allows the franchisee the right to use an entire business system in exchange for compensation.

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