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    Principles of Marketing Study Set 1
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    Exam 5: Buyer Behaviour: Understanding Consumer and Business Buyers
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    ________ Are Minor Stimuli That Influence Where,when and How a Person
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________ Are Minor Stimuli That Influence Where,when and How a Person

Question 118

Question 118

Multiple Choice

________ are minor stimuli that influence where,when and how a person responds.


A) Cues
B) Drives
C) Messages
D) Personalities
E) Impulses

Correct Answer:

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