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    Principles of Marketing Study Set 1
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    Exam 12: Personal Selling and Sales Promotion: Creating Value in Relationships
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    Which of the Following Promotion Tools Involves Interpersonal Interactions with Customers
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Which of the Following Promotion Tools Involves Interpersonal Interactions with Customers

Question 24

Question 24

Multiple Choice

Which of the following promotion tools involves interpersonal interactions with customers and prospects to make sales and maintain customer relationships?


A) personal selling
B) advertising
C) E-commerce
D) publicity
E) public relations

Correct Answer:

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