What Is the Following an Example Of? "To Busy, Mobile

Multiple Choice

What is the following an example of? "To busy, mobile professionals who need to always be in the loop, BlackBerry is a wireless connectivity solution that gives you an easier, more reliable way to stay connected to data, people, and resources while on the go."

A) brand position statement
B) service differentiation
C) a perceptual map
D) brand optimization
E) niche marketing