Multiple Choice
The centralized mass production of services is difficult due to:
A) inseparability.
B) intangibility.
C) homogeneity.
D) perishability.
E) heterogeneity.
Correct Answer:
Verified
Correct Answer:
Verified
Q2: Which of the following is a marketing
Q3: Match the appropriate unique service feature with
Q4: Define the characteristics of intangibility,inseparability,heterogeneity,and perishability.
Q5: The service characteristic that reflects the variation
Q6: Possible solutions that minimize the problems caused
Q8: The perishability-related strategy that may sometimes be
Q9: The unique service characteristic that deals specifically
Q10: The demand strategy in which service providers
Q11: Discuss the marketing challenges associated with <b>intangibility</b>
Q12: Which of the following strategies increases the