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    Advertising and Promotion Study Set 1
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    Exam 17: Integrating Direct Marketing and Personal Selling
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    The Unsolicited Email Generates a Response Rate That Is Less
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The Unsolicited Email Generates a Response Rate That Is Less

Question 4

Question 4

Multiple Choice

The unsolicited email generates a response rate that is less than: 


A)  5 percent 
B)  10 percent 
C)  1 percent 
D)  20 percent

Correct Answer:

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