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The Stereotype of Salespeople Is That They Are All Emotives

Question 39

Multiple Choice

The stereotype of salespeople is that they are all Emotives: good at talking and influencing people into buying the product they are selling. It would most likely be harmful to the sales process to have an emotive sales representative if the:


A) customer is low on the sociability continuum
B) customer is high on the sociability continuum
C) product being sold is viewed as costly by the customer
D) product being sold is in the mature stage of the product life cycle
E) salesperson engages in style flexing to accommodate the customer's needs

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