Which of the Following Statements About Trade Shows as a Source

Multiple Choice

Which of the following statements about trade shows as a source of prospecting is false:

A) it is harder to close a sale at a trade show because customers can do a lot of comparison shopping
B) visitors to a trade show tend to be qualified buyers
C) there are a large number of people from a common industry
D) it is possible to demonstrate the newest products
E) they are a cost effective source to make contacts in a short period of time