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  3. Study Set
    Principles of Marketing
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    Exam 14: Engaging Consumers and Communicating Customer Value: Integrated Marketing Communications Strategy
  5. Question
    In the Communication Process, an Actual HP Printer/fax Machine Advertisement
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In the Communication Process, an Actual HP Printer/fax Machine Advertisement

Question 156

Question 156

Multiple Choice

In the communication process, an actual HP printer/fax machine advertisement would be considered ________.


A) encoding
B) decoding
C) the product
D) the message
E) the medium

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