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    Strategic Marketing Study Set 1
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    Exam 28: Note : Customer-Oriented Market Research
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    Which of the Following Is NOT a Characteristic of Primary
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Which of the Following Is NOT a Characteristic of Primary

Question 1

Question 1

Multiple Choice

Which of the following is NOT a characteristic of primary data?


A) provides the most current information
B) can be customized to research needs
C) involves high financial costs
D) can be obtained quickly

Correct Answer:

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