Multiple Choice
A ________ involves moving from the safety of predictable business language in a strategy statement to an original idea.
A) creative leap
B) creative gap
C) brainstorming process
D) creative brief
E) free association
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q1: A television commercial for Tylenol brand pain
Q13: How might creativity in message execution be
Q19: Jell-O ads contain the phrase "Make some
Q26: It is most accurate to say that
Q27: When www.women.com advertises that "It's where today's
Q39: Which of the following is NOT a
Q59: The unique selling proposition is a benefit
Q77: You have been asked by your supervisor
Q79: Refer to the following scenario to answer
Q95: In the new digital environment,the work previously