Identify the Persuasion Objective of the Sales Force

Multiple Choice

Identify the persuasion objective of the sales force.

A)  Clearly distinguish attributes of the firm's products or services from those of competitors
B)  Immediate follow-up calls and visits to address unresolved or new concerns
C)  Reassurance of product or service superiority through demonstrable actions
D)  Delivery of the product or service that exceeds customer expectations