Multiple Choice
A company specializes in developing technically complex traffic-management software.Specific technical knowledge is required by units of the buying organization in order to use the software optimally.Which of the following structures for organizing the sales force is best suited in this case?
A) Geographical structure
B) Customer structure
C) Product structure
D) Major account structure
Correct Answer:

Verified
Correct Answer:
Verified
Q15: Identify the important task of a salesperson
Q17: In which of the following situations would
Q19: Which of the following is a sales
Q21: Which of the following structures for organizing
Q22: The distribution channel for a line of
Q23: Identify the persuasion objective of the sales
Q24: In which of the following situations would
Q25: Which of the following is a persuasion
Q47: Which of the following is generally considered
Q80: Which of the following provides quantitative standards