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    Marketing Study Set 3
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    Exam 10: Services: The Intangible Product
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    Any Intangible Offering That Involves a Deed, Performance, or Effort
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Any Intangible Offering That Involves a Deed, Performance, or Effort

Question 49

Question 49

Multiple Choice

Any intangible offering that involves a deed, performance, or effort that cannot be physically possessed is called a(n) :


A) artefact.
B) commodity.
C) service.
D) pure good.
E) inventory.

Correct Answer:

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