Multiple Choice
A table listing the descriptions of VALS™ categories
[Create HTML Table]![A table listing the descriptions of VALS™ categories [Create HTML Table] -John is well educated and smart, and he has been promoted twice this year.He believes that success is defined by the amount of money you make and is proud to own a luxury car, live in a sprawling home on a six-acre estate, and wear expensive suits.John prefers to remain single as his career comes first.Within the VALS™ framework, John would best be classified as a(n) : A) maker. B) believer. C) thinker. D) striver. E) achiever.](https://d2lvgg3v3hfg70.cloudfront.net/TB1241/11ed8cca_a8ea_b64d_91bf_69b987872c7d_TB1241_00.jpg)
-John is well educated and smart, and he has been promoted twice this year.He believes that success is defined by the amount of money you make and is proud to own a luxury car, live in a sprawling home on a six-acre estate, and wear expensive suits.John prefers to remain single as his career comes first.Within the VALS™ framework, John would best be classified as a(n) :
A) maker.
B) believer.
C) thinker.
D) striver.
E) achiever.
Correct Answer:
Verified
Correct Answer:
Verified
Q119: A company sells a subscription service for
Q120: Tremlock is a company that sells used
Q121: A graph shows consumer perceptions of various
Q122: Which of the following is true of
Q123: VALS™ enables firms to identify target segments
Q125: Which of the following is an advantage
Q126: Olympic Athletic Wear segments its markets according
Q127: Develop a perceptual map for your educational
Q128: The grouping of consumers on the basis
Q129: Magas is a business information service provider