Multiple Choice
Jim's Taco launched an advertising campaign for its new Guacamole taco by running anonymous full-page ads featuring basketball stars issuing mysterious challenges to one another. The ads were attempting to build curiosity without showing the product. This is an example of _____ advertising.
A) transformational
B) reminder
C) rational
D) consumer-generated
E) teaser
Correct Answer:
Verified
Correct Answer:
Verified
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