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A Manufacturer of Automobiles That Advertises as the Only Automobile

Question 71

Multiple Choice

A manufacturer of automobiles that advertises as the only automobile where you can unlock the door with your thumb print,is using the _____ creative style.


A)  preemptive 
B)  unique selling proposition 
C)  positioning 
D)  resonance 
E)  emotional

Correct Answer:

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