menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    Advertising Promotion and other aspects
  4. Exam
    Exam 16: Media Planning and Analysis
  5. Question
    The Time Frame Used by the Majority of Media Planners
Solved

The Time Frame Used by the Majority of Media Planners

Question 52

Question 52

True/False

The time frame used by the majority of media planners for measuring reach is usually two weeks.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q47: _ indicate(s)the total coverage,or duplicated audience,exposed to

Q48: In a _ advertising schedule,the advertiser varies

Q49: Explain why (or why not)the three-exposure hypothesis

Q50: _ is the design of a strategy

Q51: Media planning involves coordination of three levels

Q53: CPM-TM is calculated by taking the total

Q54: The second step of frequency value planning

Q55: CPM is a measure of a media

Q56: The message strategy consists of advertising objectives,budget,and

Q57: The number of times,on average,during the media-planning

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines