Multiple Choice
An advertisement stating that a new resort offers "freedom and comfort along with great value" is using
A) an emotional appeal.
B) an analogy.
C) an inductive appeal.
D) both logical and emotional appeals.
E) circular reasoning.
Correct Answer:
Verified
Correct Answer:
Verified
Q5: Using simple language in persuasive messages<br>A)helps avoid
Q8: Most persuasive business messages involve requests for
Q25: When preparing persuasive messages for audiences in
Q58: When it comes to assessing human needs,<br>A)
Q59: An effective approach to presenting the benefits
Q63: The interest phase of a sales message
Q65: _ is reasoning from a generalization to
Q66: If price is one of your strong
Q73: Briefly explain several guidelines for adapting marketing
Q100: Establishing credibility in persuasive messages<br>A)is impossible unless