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    Exam 15: Beyond Consumer Relationships
  5. Question
    Which of the Following Characteristics of Relationship Quality Represents the Understanding
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Which of the Following Characteristics of Relationship Quality Represents the Understanding

Question 55

Question 55

Multiple Choice

Which of the following characteristics of relationship quality represents the understanding between a consumer and a firm?


A) Communication
B) Competence
C) Personalization
D) Equity

Correct Answer:

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