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    Advertising and Promotion Study Set 1
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    Exam 11: Evaluation of Media: Television and Radio
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    Typically, Most Network Television Advertising Time Is Sold As
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Typically, Most Network Television Advertising Time Is Sold As

Question 64

Question 64

Multiple Choice

Typically, most network television advertising time is sold as:


A) sponsorships.
B) participations.
C) adjacencies.
D) spot announcements.
E) affiliated offerings.

Correct Answer:

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