An Ad for Sylio, a Prescription Medicine for People with Scoliosis

Multiple Choice

An ad for Sylio, a prescription medicine for people with scoliosis, uses a visual representation of the drug's action and effect on the human body. The ad states that the drug is made with natural active ingredients, and that side-effects, if any, are all minor and long-term. The ad is an example of a(n) :

A) primacy appeal.
B) recency appeal.
C) emotional appeal.
D) rational appeal.
E) fear appeal.