Multiple Choice
Zing candy bar launches an ad that shows people being revitalized after eating its candy bar. The ad attempts to deliver the message of "Instant energy." Janice Cooper, a viewer of the ad, thinks that the ad reflects people in it as rude and boorish. In terms of the communication process, Janice has _____ the message improperly.
A) encoded
B) conveyed
C) decoded
D) transmitted
E) channeled
Correct Answer:
Verified
Correct Answer:
Verified
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