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A Local Newspaper Published an Article About Pluto Inc

Question 111

Multiple Choice

A local newspaper published an article about Pluto Inc.'s latest line of shoes. The shoes were made with used clothing sourced from households across the country. The article also included select photographs and offered consumers a "sneak peak" into the manufacturing process. This form of nonpersonal marketing communication is known as:


A) sales promotion.
B) digital marketing.
C) personal selling.
D) public relations.
E) publicity.

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