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    Retail Management
  4. Exam
    Exam 6: Web, nonstore-Based, and Other Forms of Nontraditional Retailing
  5. Question
    Direct Marketers Are Typically Divided into Two Broad Categories: ________
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Direct Marketers Are Typically Divided into Two Broad Categories: ________

Question 33

Question 33

Multiple Choice

Direct marketers are typically divided into two broad categories: ________ and ________.


A) single channel; dual channel
B) static; interactive
C) mail; phone
D) general; specialty

Correct Answer:

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