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    Business
  3. Study Set
    Retail Management
  4. Exam
    Exam 6: Web, nonstore-Based, and Other Forms of Nontraditional Retailing
  5. Question
    A Direct Marketer Can Reduce Its Catalog Costs to Selected
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A Direct Marketer Can Reduce Its Catalog Costs to Selected

Question 29

Question 29

True/False

A direct marketer can reduce its catalog costs to selected target markets by using specialogs and selective bindings.

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