Brooke and Katie Have Rented an Apartment and Are Shopping

Multiple Choice

Brooke and Katie have rented an apartment and are shopping for some cleaning supplies. Brooke chooses name brand items before going to the cashier. Katie notices the price difference between name brand and store brand and asks her friend about her choices. Brooke explains that her mother always uses name brands and taught her that store brands just don't clean as well. Which of the following factors appears to be a major influence on Brooke's choices?

A) psychological factors
B) social factors
C) cultural factors
D) demographic factors