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Marketers Can Achieve Geographic Selectivity in Magazine Advertising by Using

Question 103

Multiple Choice

Marketers can achieve geographic selectivity in magazine advertising by using:


A) magazines edited for and targeted toward particular regions,cities,or areas.
B) national editions of major magazines that cover the entire country.
C) general-interest business publications.
D) magazines targeted to adults.
E) magazines targeted specifically to men and women.

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