Multiple Choice
Which of the following is one of the disadvantages associated with the use of magazines as an advertising medium?
A) Low receptivity to advertising by readers
B) Low demographic selectivity
C) Thin penetration of most individual magazines
D) Long reading life and permanence of publication
E) Difficulty associated with the processing of complex messages in magazines
Correct Answer:
Verified
Correct Answer:
Verified
Q79: The largest percentage of newspaper advertising revenue
Q80: The promoter of a boxing match would
Q81: You won't find Armani advertising its new
Q82: One of the greatest limitations of newspapers
Q83: Which of the following statements about the
Q85: Which of the following is an example
Q86: One of the primary advantages of using
Q87: Employment,automotive,and real estate ads are the three
Q88: What does it mean when the text
Q89: The high ratio of advertising to editorial