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    Essentials of Marketing Study Set 2
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    Exam 4: Focusing Marketing Strategy With Segmentation and Positioning
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    Which of the Following Would Be a Determining Dimension for a Customer
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Which of the Following Would Be a Determining Dimension for a Customer

Question 116

Question 116

Multiple Choice

Which of the following would be a determining dimension for a customer who needs to buy a marketing textbook for school?


A) avid reader
B) status as college student
C) income level
D) traveler
E) age

Correct Answer:

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