Multiple Choice
The physical arrangement of the various parts of an ad including headlines,subheads,illustrations,body copy,and identifying marks is known as:
A) visualization
B) copy writing
C) art direction
D) the layout
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q14: Presenting the strongest arguments at the beginning
Q16: Drawing a _ in the message may
Q17: A print ad for Titleist golf balls
Q18: A written version of a commercial that
Q19: A marketer may not want to put
Q20: The R&P planning model is superior to
Q23: When a person speaks on the behalf
Q24: A study showed that the use of
Q25: The visual portion of an advertisement may
Q26: It is important for marketers to carefully