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    Marketing Study Set 4
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    Exam 1: Marketing: Customer Value, satisfaction, relationships, and Experiences
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    To Serve Both Buyers and Sellers,marketing Seeks to Create Value
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To Serve Both Buyers and Sellers,marketing Seeks to Create Value

Question 137

Question 137

Multiple Choice

To serve both buyers and sellers,marketing seeks to create value through:


A) selling.
B) discovering the needs and wants of prospective customers and satisfying them.
C) exchange.
D) advertising.

Correct Answer:

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