Multiple Choice
What is the salesperson attempting to do when he/she provides a brief summary of his/her company's relative strengths in the marketplace?
A) explaining how the FAB formula is used by his/her company
B) explaining his/her company's "short cycle"
C) explaining his/her company' competitive advantage
D) explaining the cost advantages of his/her product
E) none of these choices are correct
Correct Answer:

Verified
Correct Answer:
Verified
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