Multiple Choice
Segmentation,targeting and positioning:
A) are terms that can be used interchangeably in developing marketing plans.
B) are part of a firm's marketing strategy.
C) should be done simultaneously so synergies can help streamline the effort.
D) are part of the marketing plan but bear little direct relationship to the marketing mix.
E) All of these.
Correct Answer:

Verified
Correct Answer:
Verified
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