The Key Objective of a Pioneering Ad Is to

Multiple Choice

The key objective of a pioneering ad is to

A) promotes a specific brand's features and benefits.
B) tells people what a product is, what it can do, and where it can be found.
C) shows one brand's strengths relative to those of competitors.
D) reinforces previous knowledge of a product.
E) promotes the advantages of one product class over another.