164 the Key Difference Between a Product Line and a Product

Multiple Choice

164 The key difference between a product line and a product mix is

A) a product line includes all the elements of the product mix; a product mix includes a specific set of product items.
B) a product line is the term used for consumer products; product mix is the term used to describe industrial products.
C) a product line is the term used for industrial products; product mix is the term used to describe consumer products.
D) a product line refers to a limited group of products bound by similar usage, customer base, pricing, distribution, or consumer needs, while a product mix includes everything an organization sells or distributes.
E) a product mix refers to a limited group of products bound by similar usage, customer base, pricing, distribution, or consumer needs, while a product line includes everything an organization sells.