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    Exam 5: Understanding Consumer Behavior
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    There Are Five Stages in the Purchase Decision Process
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There Are Five Stages in the Purchase Decision Process

Question 162

Question 162

Multiple Choice

There are five stages in the purchase decision process.The second stage is __________.


A) information search
B) purchase decision
C) alternative evaluation
D) postpurchase behavior
E) problem recognition

Correct Answer:

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