Multiple Choice
Situational influences refer to
A) the five aspects of the purchase situation that impact the consumer's purchase decision process: purchase task, social surroundings, physical surroundings, temporal effects, and antecedent states.
B) temporary impediments to a consumer's purchase decision.
C) the multiple ways in which a consumer's behavior can affect a salesperson's behavior.
D) feelings of postpurchase anxiety that can arise from a number of different factors including social surroundings, physical surroundings, temporal effects, and antecedent states psychological influences.
E) both the objective and subjective attributes a consumer uses to compare different products and brands.
Correct Answer:

Verified
Correct Answer:
Verified
Q148: Why is learning important to marketing?
Q162: There are five stages in the purchase
Q163: In the VALS system, consumers who are
Q164: A consumer's purchases are often influenced by
Q165: _.<br>A)determining appropriate price ranges<br>B)selecting the type of
Q166: Mary was thrilled to begin her new
Q168: Subliminal perception refers to<br>A)the process of seeing
Q170: A learned predisposition to respond to an
Q171: Personality refers to<br>A)a person's consistent behaviors or
Q172: An external search for product information is