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    Marketing the Core Study Set 2
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    Exam 5: Understanding Consumer Behavior
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    If You Hold a Personal Value of Being Thrifty, Then
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If You Hold a Personal Value of Being Thrifty, Then

Question 6

Question 6

Multiple Choice

If you hold a personal value of being thrifty, then you will probably have a positive __________ toward automobiles with good fuel economy.


A) belief
B) value
C) attitude
D) motivation
E) perception

Correct Answer:

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