Multiple Choice
One of the weaknesses inherent in the use of the BCG business portfolio analysis is that
A) it causes dissension between different divisions when they are "labeled."
B) it reduces employee motivation to move a low valued SBU to a higher one.
C) considers so many SBU factors beyond market growth rate and relative market share.
D) does not require forecasts in order to be implemented.
E) is often difficult to obtain the needed information to correctly place SBUs on the grid.
Correct Answer:

Verified
Correct Answer:
Verified
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