Internet-Enabled Technology Employed in Transmitting Information from Marketer-To-Consumer, Consumer-To-Consumer, and Consumer-To-Marketer

Multiple Choice

Internet-enabled technology employed in transmitting information from marketer-to-consumer, consumer-to-consumer, and consumer-to-marketer is referred to as

A) customerization.
B) viral marketing.
C) communication.
D) spam.
E) buzz.