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The Symbian Operating System Came About from the Co-Branding Effort

Question 104

Multiple Choice

The Symbian operating system came about from the co-branding effort of Nokia, Ericsson, Sony, Panasonic, Siemens, and Samsung.They license Symbian to a number of wireless manufacturers including LG and Fujitsu.This is an example of a _____ type of co-branding relationship.


A) Co-location
B) Multiple company venture
C) Joint venture
D) Internal brand combination
E) Merger

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