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A Market Researcher Has Defined the Problem,developed the Research Plan,and

Question 192

Multiple Choice

a market researcher has defined the problem,developed the research plan,and collected the relevant information,what is the next step in the five-step marketing research approach?


A) set budgets
B) determine target market
C) take marketing actions
D) develop findings
E) determine if there is a planning gap between desired findings and actual findings

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