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    Consumer Behaviour Study Set 1
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    Exam 1: The foundations of consumer behaviour
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    The Selling Orientation
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The Selling Orientation

Question 68

Question 68

Multiple Choice

The selling orientation:


A) is typically used when demand exceeds supply.
B) relies on aggressive persuasion.
C) generally develops positive word-of-mouth.
D) none of the above.

Correct Answer:

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