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    Business
  3. Study Set
    Consumer Behaviour Study Set 1
  4. Exam
    Exam 5: Consumer perception
  5. Question
    The Subliminal Perception Process Requires Stimuli to Be Above the Consumer's
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The Subliminal Perception Process Requires Stimuli to Be Above the Consumer's

Question 129

Question 129

True/False

The subliminal perception process requires stimuli to be above the consumer's absolute threshold but below their level of conscious awareness.

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