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    Principles of Marketing Study Set 2
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    Exam 5: Managing Marketing Information to Gain Customer Insights
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    Through Which of These Sources of Information Is a Competitor
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Through Which of These Sources of Information Is a Competitor

Question 61

Question 61

Multiple Choice

Through which of these sources of information is a competitor most likely to reveal intelligence information?


A) Annual reports
B) Ad hoc exhibits
C) URLs
D) Product releases
E) Internal marketing conferences

Correct Answer:

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