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    A Preface To Marketing Management
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    Exam 3: Consumer Behavior
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    Which of the Following Is the First Step of Information
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Which of the Following Is the First Step of Information

Question 62

Question 62

Multiple Choice

Which of the following is the first step of information processing?


A) Retention of information
B) Attention to information
C) Understanding of information
D) Exposure to information

Correct Answer:

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