On Earnings Associated with New Products of a Firm, It

Multiple Choice

On earnings associated with new products of a firm, it is critical that the:

A) firm's management body has the pressure of steady improvement in earnings per share.
B) firm does not become solely preoccupied with a short-term focus.
C) firm does not focus on the ultimate economic contribution.
D) firm realizes that profitability will not be supported by the stock market in terms of higher share prices over the long term.